Muskoka Brush
A gallery site for a Muskoka watercolour and pastel painter — quiet enough to let four decades of landscapes do the talking.
When people search for a local service, they compare a handful of options within minutes. This site needed to answer the three questions that matter — what’s offered, why trust this business, and how to reach them — faster and more clearly than the alternatives.
Website strategy, design direction, content structure, AI-assisted development, testing, refinement, and deployment.
For a painter, the website’s job is to get out of the way. The palette comes from the paintings themselves — soft water, warm granite, pine — so the site frames the work instead of competing with it. Paintings are shown large and uncropped, the writing keeps the artist’s own unhurried voice, and the paths a collector needs stay close: browse the gallery, find her at an upcoming market, or send a note about a piece.
- A complete, responsive website — live at muskokabrush.ca
- A mobile-first layout designed around visitor actions
- Page titles, descriptions, and semantic structure for search engines
- A foundation that’s simple to update and extend
Next project: Proof Panda
Or tell me about yours — whether it needs a focused cleanup or a fresh start.